There’s a churn reason that won’t show up in tickets or exit surveys.
I know how to find it, and fix it.
It’s the employee who never pictured someone like them using a product like yours — so adoption stalls before it starts. It’s an identity mismatch, not a feature deficit.
I design enablement programs that change how people work, with your product at the center. I live between product, engineering, and GTM, which gives me a wide-angle lens to spot invisible points of friction. I’ve built AI products at early-stage startups, so I know where adoption fails and how to defend against it.

How I Work
Usability is table stakes.
I engineer transformation.

Adoption has an architecture. Awareness and competence are the base of the pyramid — the launch emails, the trainings, the runbooks that teach people what to click. Most enablement stops there. I build the upper layers: understanding, where customers learn why the product works the way it does, and transformation, where AI stops being a tool the customer uses and becomes how they work. I built that climb for students in Ivy League classrooms and on Maven, and now I’m building it for the user who wants to transform their work but doesn’t yet know how.
Roles
Where I fit on your org chart.
Customer Enablement
Enablement is translation. I turn what the product team built into something a customer can defend to their own boss, and I hand people the tools to succeed without me in the room. At Keywell and Flagship, my education assets and case studies kept key accounts renewing and revenue growing.
Customer Education
AI Enablement
Experience
The titles changed. The job didn’t.
“Enablement” has never been on my business card, but it’s been the work the whole time: the C-suite I taught what the numbers meant, the customers I walked through a brand-new AI product, and the seven years I spent studying why people don’t use tools designed to help them.
2025 – present
Founder
Powered Analysis is my education laboratory — where I experiment with what’s actually worth teaching about AI and data, and build an audience around it. It’s thought leadership, not an exit.
2025 – 2026
Chief of Staff, Customer Success
The voice of the customer for Keywell’s AI product launch. Oversaw Keywell’s enablement assets and secured new SOWs with existing accounts that grew revenue by over 40%.
2025
Analytics Lead
I came in to help retain a key customer in danger of churning, and I delivered the data-driven case studies used by the CEO to fight for their renewal and preserve 11% of ARR.
2022 – 2025
Founding Director of Data Science
I designed the analysis that got the first FDA approval of an AI algorithm to predict breast cancer risk. I taught our C-suite what the numbers meant, so they could close our Series B.
2020 – 2026
Data Science Instructor
University of Pennsylvania; George Washington Univ.
I started teaching before ChatGPT, and finished as an evangelist for AI. Proud to be one of the first faculty to treat AI as a learning objective, not a tool to be shunned.
2015 – 2022
PhD, Political Science
University of Pennsylvania
Spent years digging deeply into why a job training program with gold-tier benefits went almost entirely unused. It was my first enablement problem, and I’ve been working on versions of it ever since.
Talks
Anyone can learn with the right teacher.
I teach Lightning Lessons on Maven that give high-performing professionals the confidence to ask the right questions about data, enabled by AI. More than 500 operators have enrolled.
Maven Lightning Lesson
Fix 4 Errors in AI Data Analysis Before the CEO Sees It
A live audit of AI-generated analysis: four errors to catch in the finished output before the results reach leadership. Recorded lesson, 29 minutes.
Watch on Maven
Maven Lightning Lesson
Catch Three AI Analysis Errors — Before You Run the Numbers
Improper metrics, selection bias, and correlation–causation confusion — how to vet the inputs before you run the numbers. No code or math required. Recorded lesson, 20 minutes.
Watch on Maven
Get in touch
I’m exploring customer/AI enablement and education roles. The fastest way to reach me is a 30-minute call.